
Fred Roeder is a consumer advocate at heart. He has been working in the field of grassroots activism for over ten years. He is a Health Economist from Germany and has worked in healthcare reform in North America and Europe. One of his passions is to analyze how disruptive industries and technologies allow consumers more choice at a lower cost. He also loves researching how innovation makes our lives better. Fred is very interested in consumer choice and regulatory trends in the following industries: Consumer Goods, Healthcare, Sharing Economy, Airlines. In 2014 he organized a protest in Berlin advocating for competition in the Taxi market. Fred has traveled to 100 countries and is looking forward to visiting the other half of the world’s countries. Among many op-eds and media appearances, he has been published in the Frankfurter Allgemeine Zeitung, Wirtschaftswoche, Die Welt, the BBC, BILD, ABC Portland News, Montreal Gazette, Daily Mail, Handelsblatt, Huffington Post Germany, CityAM. L’Agefi, and The Guardian. Since 2012 he serves as an Associated Researcher at the Montreal Economic Institute.
Topics
Appearances (1)
2026-02-03
The Case for Transparent Healthcare Pricing with Consumer Choice Center’s Fred RoederIn the latest episode of the Health Policy Podcast, host Brian Hyde interviews Fred Roeder, Managing Director of the Consumer Choice Center, about the importance of transparent healthcare pricing. Roeder discusses the challenges consumers face in understanding medical costs, the impact of opaque pricing on medical debt, and the need for patients to advocate for clearer pricing structures in the healthcare system. The episode emphasizes empowering patients to ask critical questions and compare prices to avoid unexpected medical bills.
Notable quotes
“Patients should be seen as consumers, and we try to empower patients and fight healthcare inflation.”
“Unfortunately in the US health system, even when it comes to routine scans, it really depends to which hospital you go what you pay.”
“Understanding what the price is is actually important for patients.”
“It's not just that this is the problem of the insurance because an average US patient has close to $2,000 annual deductible.”
“We should all raise our voice and actually ask for more enforcement of existing rules.”
“If you save on that, that's probably especially for younger patients and consumers who don't go to the doctor too many times a year.”






